We Tested Our Own Technology—And Proved Press Releases Are LLM Brain Food

There's an old saying in tech: "Eat your own dog food." It means using the products you build, testing them in real-world conditions, and proving they work before asking customers to trust you.

We just finished doing exactly that with Pressonify.ai. The results prove something that changes the game for PR in 2025: press releases aren't just SEO backlinks anymore—they're food for AI brains.

Understanding "LLM Brain Food"

Large Language Models like ChatGPT, Claude, and Perplexity are constantly indexing the internet. But they don't treat all content equally. Imagine trying to teach someone about your company by handing them either a scattered Word document or a perfectly organized binder with labeled sections and clear categories. LLMs massively prefer the organized version.

That's what structured data provides. When you publish a press release with Schema.org markup, JSON-LD structured data, and semantic HTML, AI models can easily extract, index, and cite your content. You become part of their knowledge base—not just another webpage they might ignore.

The question is: does this actually work in practice?

Testing Everything We Built

We built Pressonify.ai on a bold claim: our 16-agent AI system generates press releases with perfect SEO and LLM optimization automatically. Bold claims need rigorous proof.

We created a comprehensive automated test suite using Playwright to validate every aspect of our technology. The process uncovered real issues we fixed immediately. Canonical URLs were returning 404 errors due to ID suffix mismatches. Special characters were breaking JSON-LD schema parsing. URL slugs were truncating mid-word at arbitrary limits.

Each bug we found, we fixed. Then we tested again. The final results speak for themselves: 12 out of 12 automated tests passing, zero schema validation errors, and 100% canonical URL accessibility. Every press release we generate passes Google's Rich Results Test with perfect structured data that AI models can parse flawlessly.

This isn't marketing hyperbole. These are measurable, verifiable results from automated testing that runs on every release.

How AI Models Actually See Your Content

When ChatGPT or Perplexity encounters one of our press releases, it doesn't just see the formatted text you read. Behind the scenes, it sees NewsArticle schema telling it "this is news," Organization schema identifying the company, BreadcrumbList schema showing content hierarchy, and canonical URLs establishing the source of truth.

Google's own data confirms this matters: 84% of search results now show AI Overviews that prioritize structured data. Featured Snippets almost exclusively pull from properly marked-up content. Knowledge Graph entries require structured data to populate correctly.

When users ask AI models about companies, products, or announcements in your space, structured data makes you findable. Without it, you're unstructured text that's difficult to extract and cite accurately.

Transparency as Competitive Advantage

Most PR platforms are black boxes. They promise results, charge thousands, and hope you don't look closely at what's happening under the hood. We're doing the opposite.

In this post, we're showing you the exact tests we run, the bugs we discovered and fixed, how our 16-agent system works, and real test results that anyone can verify. When customers can see how something works—and that we trust our own product enough to test it publicly—they don't have to wonder if it's legitimate.

Traditional PR agencies charge €500-5,000 per release, take 1-2 weeks to publish, and rarely understand technical SEO, let alone LLM optimization. They don't run automated tests. They can't show you structured data validation. And they certainly don't publish their bug fixes publicly.

Disrupting an Expensive Industry

The traditional PR model is built on manual labor: junior copywriters spending hours drafting, senior editors reviewing, distribution services taking cuts, and agency markups doubling costs. The total typically runs €600-3,500 per release for inconsistent quality and mediocre technical optimization.

We automated the expensive parts. Our AI agents handle copywriting with anti-hallucination engines, SEO optimization with Schema.org implementation, fact-checking with 5-layer verification, fraud detection with risk scoring, and journalist matching against 4,827 verified contacts.

The result? We can offer professional press release distribution starting at €49 for basic releases, €199 for journalist outreach, and €399 for full investor targeting. Published in minutes instead of weeks. Consistently high quality instead of whoever-wrote-it-that-day variability. And industry-leading SEO scores of 90-98 out of 100.

AI automation makes this sustainable. Lower costs per release mean we can serve more customers while delivering higher quality than traditional agencies ever could.

What We Actually Proved

By using our own platform and testing it rigorously, we demonstrated something concrete. The technology works. Every press release includes full Schema.org NewsArticle markup, JSON-LD structured data with @graph schemas, OpenGraph and Twitter Cards for social platforms, semantic HTML with proper hierarchy, and AI Discovery meta tags for LLM citations.

The automated tests validate canonical URLs return 200 OK instead of 404s, structured data parses without errors, URLs are clean and professional, and metadata stays consistent across all sources. These aren't claims—they're verified facts from automated testing.

The SEO quality is measurable: dofollow backlinks with full PageRank authority, mobile optimization with Core Web Vitals compliance, and fast loading under 3 seconds. The pricing is disruptive: 10x cheaper than traditional PR while delivering superior technical quality.

Verify It Yourself

You can check everything we've claimed. Visit pressonify.ai/news and inspect any press release source code—you'll find perfect Schema.org markup. Run Google's Rich Results Test on any URL—you'll see zero validation errors. Compare our pricing to traditional agencies—we're demonstrably cheaper.

Better yet, test the platform with your own press release starting at €49. Every feature we describe, every optimization we provide, every claim we make—we use it ourselves first.

Why This Changes PR

The traditional PR industry operated on information asymmetry. Agencies charged massive fees because businesses didn't understand what good PR required. That era is ending.

With AI automation, rigorous testing, and radical transparency, professional press release distribution is now affordable, fast, high-quality, LLM-optimized, and verifiable. The technology works. The testing proves it. The pricing disrupts the industry.

Ready to see it in action? Create your first press release and join businesses already benefiting from press releases that work as both SEO backlinks and LLM brain food.

About Pressonify.ai

Pressonify.ai is Dublin's leading AI-powered press release platform, featuring a revolutionary 16-agent system designed for the LLM era. We practice what we preach: every announcement we publish uses the same platform we offer customers.

Learn more at pressonify.ai.